On Monday, July 19, 2010 at a news conference in UT’s Main Building, President William Powers Jr. and Texas Exes Tim McClure and Steve Gurasich announced H2Orange Purified Texas Water in a 1:400 scale replica of the iconic UT Tower. Under a 10-year renewable licensing agreement, our goal is to fund at least $1 million annually in academic scholarships, fellowships, and internships.
During the news conference, questions arose regarding the environmental impact of H2Orange. Here again are those answers, along with some developing solutions:
- H2Orange Purified Texas Water is bottled in a 100% recyclable PET #1 bottle.
- Carbon credits have been purchased from Green Mountain Energy to offset the environmental impact of manufacturing and bottling the water.
- Research indicates people will choose H2Orange over other bottled water choices, not buy more water than their current consumption patterns.
- We have plans for a refillable stainless steel bottle in Year Two.
- We are exploring a collapsible, reusable, BPA-free bottle you can wash in the dishwasher; and we are monitoring the latest developments in biodegradable plastic bottles. But given recent legislative budget cuts, we need to fund scholarships now.
- Our environmental mantra is “Reclaim. Recycle. Repurpose.” We intend to reclaim every H2Orange bottle possible, recycle them, and repurpose them into book bags, benches, and other environmentally-responsible products.
- We encourage “H2Orangebloods” to repurpose these unique bottles as well. We welcome your ideas at h2orange.com, where early adopters have already suggested using the bottles as flower vases, piggy banks, and holiday gifts filled with orange-and-white candy. The possibilities are only limited by your imagination!
If you have further questions or concerns about the environmental impact of H2Orange Purified Texas Water, please see our Contact section.
Drink water. Bleed orange.TM Fund scholarships.